Marketing Campaign Management Software
Sage CRM allows you to plan, create and report on your marketing campaigns.
All of your campaigns can be highly targeted by utilising the information you have stored in Sage CRM on your customers and prospects including their purchase history, recent sales interactions, customer service calls and even credit control details if your CRM is linked to Sage 200 accounts.
The built-in reporting functionality helps you track where opportunities and sales originally came from so you can see which campaigns are successful and mimic their success in the future. With email marketing functionality you can also send out campaigns from directly within your CRM system and log all follow up calls for your sales or telemarketing team.
Benefits for your marketing team:
Manage multiple online and offline marketing campaigns
Create targeted mailing lists using the information you have stored in the CRM software
Email marketing campaigns can be created and managed directly within Sage CRM
Analyse your campaigns to see what is working and replicate the success
Manage all leads generated and assign them automatically